When content is published, just the content and the content’s build-up are not enough. User experience is what should be in focus. A client or reader comes back to the site only when the user experience is good and above. Your site should be best in terms of form and functionality.
To make your site worthwhile and to improve and increase the user count or traffic, you need to build and design user experience. Follow the points below to design a perfect user experience:
Visual Hierarchy might sound complicated but is literal to the words. Visual hierarchy simply translates to the order in which the human eye sees. By using this method you are guiding your reader or audience to where to head next. It also helps the reader to distinguish between the content if the visual hierarchy is used in the precise format. The header gives the idea of the content to the reader and the description below it give a brief description.
When your reader visits your page, they should have an easy navigation throughout the page. If the reader gets irritated or confused, you are at the risk of losing your traffic.
Smooth navigation around the page, helps the reader to find the desired content and you to keep your traffic. Use simple signs or words to guide your reader through your website. Relatable and recognizable words will help the readers in their decision-making process.
Many individuals are surfing the internet on their portable devices like mobile phones. The number is increasing day by day and this causes a crowd resulting in the site becoming irresponsive.
Preventing this scenario is a must when you want a proper flow of traffic to your website. Ensure that no matter where your client or audience is, the site should always be responsive.
The way your site is designed matters in user experience. Do not design your site just for the sake of it. An unpleasant experience of the user may prevent them from returning to your site.